Geofencing Platform with SDK: Personalise the Customer Experience

Geofences are virtual perimeters around geographic areas, a location or a store, which could be a distance or time-based radius around a latitude and longitude. You can define any type of geofence around your Point of Interest, the size and shape will mostly depend on your target and the location.

Geofencing: a solution that sets off events once the user’s device enters and/or exits the monitored region - a geofence. Events can then be used to trigger push notification or specific behaviour in a mobile app.

The Woosmap Geonfencing SDK is a tool that simplifies the integration of geofencing in your mobile application. Once implemented in your app, even when in “background mode”, Geofencing SDK will monitor user’ location behaviours. Plus, the SDK was created to preserve the battery of your device while geolocalise users.

Once a geofence is crossed, the application can be programmed to send actions, such as sending a push notification to the user or displaying location-based information for example.

On our documentation you can find all instructions depending on your platform development. For an easy integration on mobile you can have access to a React-Native Plugin or the Flutter, in addition to the Native SDK.

The Geofencing SDK can be useful to improve the customer experience but also to improve the internal logistic of a venue or a restaurant. Indeed, for retail industries which offer Click & Collect services, knowing that the customer is near the collecting point can be useful to manage a smooth delivery.

Another example, for a fast food services, monitoring clients’ devices to know when they’re near in order for them to get a hot meal and avoid wait.

Geofencing can also be used for marketing campaigns. Reaching the right person at the right time can be more efficient with location-based solutions. Once the geofence around a shop is crossed, you can send targeted promotion content with location context.

Yes, it is possible. Woosmap developed a technology specifically to not have limitations. You can monitor geofences around an unlimited number of points/venue/shops.

You can implement one of the following connector to connect to your Customer Engagement Platform and create dedicated push mobile notifications as someone enters your geofence. Take a look at our documentation on: Airship, Marketing Cloud Integration, or Batch.

Yes, the SDK offers you different tracking profiles that allows you to strike a balance between accuracy, frequency and battery efficiency depending on your use case. Read our documentation for more detailed information.

Unlike our competitors who also deliver geofencing technology, the Woosmap Geofencing SDK collects and stores users' locations and visits solely in the mobile app's local database. There is no server-side collection or treatment processes by Woosmap. This ensures that businesses have control over their data and can manage it according to their specific needs and privacy policies.

Yes, you can and this is one of the main goals of our Geofencing SDK. Our SDK allows to monitor user location (gps data), with user permission / location opt-in, when the application is in background or not even running.

Thanks to this position tracking functionality, our SDK can effectively monitor virtual geofences' entry, exit, and visits, providing valuable insights for businesses in managing their geofencing areas to this position tracking.